Creative Director + Experiential Architect
My career has never followed a conventional path.
Over the last 20 years, I’ve worked across wellness, media, the creator economy, conferences, experiential production, community building and emerging technology.
Along the way, I’ve built wellness platforms, written extensively about intentional living and behavior change, produced everything from intimate dinners and retreats to large-scale conferences, scaled ecosystems and helped grow communities serving founders, investors, creators, executives and wellness audiences around the world.
Today, my work is centered around experiential strategy, ecosystem building and designing spaces that leave people different than they were before they walked into the room.
STATS
20+ years in experiential design across wellness, hospitality, media, experiential production & emerging technology
Produced 700+ curated experiences including conferences, retreats, dinners, wellness activations & VIP events since 2005
Built and scaled an 8-figure ecosystem from 1,000 to 7,500+ PEOPLE
Led social media, community engagement and production for 1,000-person yoga & meditation experiences
Personally raised $1.7m for a political roundtable
managed experiential and event budgets exceeding $4m
consistently delivered 60-65% profit margins across premium event products
maintained 55% repeat customer retention rates
personally drove and closed over $550k in VIp ticket sales for a recent flagship conference through partnerships, networking and creating innovative products
Taught and completed 1000+ yoga classes
leader in the modern sobriety space Helping thousands of people rethink their relationship with alcohol through content, community, courses & experiences
Written 100+ articles across recovery, wellness & mindset
global Speaker, moderator & host on intentional living, capital markets, bitcoin & pattern recognition
PHILOSOPHY OF VIBE CURATION
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PHILOSOPHY OF VIBE CURATION 〰️
→ Over time, I became less interested in simply producing events and more interested in the emotional and cultural dynamics that make people want to belong to something in the first place.
there’s both an art and a science to creating a vibe.
I think about the emotional arc of an experience as much as the logistics behind it. The room, the people, the pacing, the programming, the details and even the moments you can’t necessarily plan for all shape how something feels.
regardless of the size or medium of experiences, my work has centered around imprinting a feeling on people and curating moments and spaces that people genuinely want to return to, talk about and become part of.
the experiences that stay with us are rarely accidental.
No matter the scale or industry, My goal is always the same: to create something people don’t just attend, but feel. Something that stays with them long after they leave.
The most meaningful experiences don’t just entertain people, they make people feel something.
THE PULSE BEHIND THE WORK
Nature, adventure, music, beautifully designed spaces and meaningful conversation are at the core of what makes me feel most alive. I believe connection is currency and the right connections are a frequency.
I’ve traveled to 29 countries and counting, 5 of them as a solo traveler. I live for experiences that change the fabric of who I am by completely shifting my perspective.
I’ve come to realize that part of my magic is being a curator of vibes. There’s both an art and a science to creating atmospheres and experiences that leave a lasting impact on people. in fact, it’s something I’ve spent two decades intuitively studying, refining and unknowingly building my career around.